Spirit Airlines Rebrand

Based on the characteristics of Spirit Airlines, which is ultra-low-cost to rebrand it. The whole branding system will be build based on this concept. I used only black and white and Arial fonts as main visual elements to enhance it. Simple design, big thinking. The goal is to let people think that we saved on all unnecessary money and focused on providing better services.

Instructor: Peter Ahlberg Key Word: Cheap Year: 2022